Trade Show Lessons

Trade shows are a great way to market your business and there are numerous to choose from.  Be sure that the show you choose will attract your primary target audience, is within your marketing budget, and that the show organizer has a decent marketing plan.

If you are going to be making a significant investment in a trade show, it’s a good idea to consider how you’ll create awareness among prospective buyers in your contact list. There are sponsorships available with...

Are you a small business owner that is doing the same thing week to week and getting the same results? I recently met a woman who made this comment to me and said that she just didn’t know how to get out of this rut. If you’re stuck and don’t see a light at the end of the tunnel, you need to read this.

1. Shake up your routine by meeting a friend for lunch. If you own a home-based business you are probably spending too much time surrounded by the same four walls. Put on your power suit...